Promotional Consultant Today

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Look Beyond Traditional Goal Setting
All goals fall into one of two categories: "Be" goals and "Do" goals. Just as the names imply, "Be" goals encompass anything you want to be (a better spouse, a more productive employee, a more successful business owner, a better salesperson, a more compassionate friend), and "Do" goals describe anything you want to do (close 20 sales, attend a child's softball game, wash the dishes, hire a new employee).

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sponsored by:
THE PLATFORM GROUP GALLERY

TOP SHELF TIP NO. 222
"Joy is not in things; it is in us."

Benjamin Franklin, founding father of the United States, 1706-1790

     The traditional formula of goal setting only takes into account "Do" goals. Yet for most top achievers, 80 percent of their goals are "Be" goals and only 20 percent are "Do" goals. They're more concerned with character attributes than arriving at a final destination point. They know that character attributes often enable them to attain successful levels.
     For example, if your goal is to have a better relationship with your spouse, the traditional goal-setting formula simply won't work. Can you realistically set a completion date for the better relationship to occur? Can you define specific action steps that will enable you to create a better relationship with your spouse?
     Sure, you can decide to do things such as a weekly date night or spend an hour each day talking with your spouse, but are those items you can cross off a list once you do them, never to think of them again? Probably not. That's why the current goal-setting formula that people use is incomplete.
     Yesterday and Today, Promotional Consultant Today discusses four factors that will help you look beyond traditional goal setting and achieve amazing results in the process.

Amazing Probability
     To make something probable, you need to surround yourself with people and events that increase your chance of success. Think of it this way: If you are at one end of a long room, and at the other end is a dart board, people will say it isn't probable that you can put a dart in the bull's eye. But with every step closer to the dart board you take, you increase your probability of getting a bull's eye.
     Those steps you take forward are what you learn, the relationships you have, the things you surround yourself with, and the preparation you put in.

Awesome Performance
     Most people have heard the phrase "Give a man a fish and he eats for a day; teach a man to fish and he eats for a lifetime." But the truth is that if you teach a man to fish he doesn't eat for a lifetime; he's just a man in a classroom. In order to eat forever he has go to out the lake with a fishing rod and start fishing.
     So the last step to achieving great things is to get out there and actually do something. That's what top achievers do. So if you were trying to close 20 sales by month's end, you would now need to put everything you've learned and observed into action. Action, not knowledge alone, is what creates results.

Make Your Life Amazing
     All top achievers go through this four-step process. They recognize their potential, they see the possibilities, and they turn those possibilities into probabilities by learning and putting themselves into positions where they can gain more information and surround themselves with the right people. As they accumulate this information they turn it into performance by actually doing something with it. That's really the secret to achieving all your life's goals.
     Rather than cross accomplishments off a list, you need to build upon them so you can achieve even more. Only then can you truly accomplish everything you want in life -- all without ever setting a single goal.

     Source: Doug Vermeeren is an author and motivational speaker on goal setting and human performance. As the author of Accelerated Achievement and Amazing Success, he has developed a concrete method for goal setting and maximizing potential through more than 400 interviews with top achievers.

     PCT is taking a few days off to open presents and celebrate the Christmas holiday. We'll be back on Wednesday, Dec. 26 with more tips. Have a safe and happy holiday!

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