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Doing An Einstein
     Here's a little information about one of the greatest thinkers in the 20th century.
     * He was born March 14, 1879 and died April 18, 1955.
     * He was a German born theoretical physicist who is best     known for his theory of relativity.
     * In 1921 he was awarded the Nobel Prize in Physics.
     * He authored more than 50 scientific papers and in 1999 Time magazine honored him by naming him "Person Of The Century."
     I guess you can say the name Einstein is synonymous with genius.
     You're probably wondering how I'm going to connect Einstein with the subject of sales. One of the most memorable quotes in my collection of quotations belongs to Einstein. I'll bet you recognize it immediately.

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"If we had no winter, the spring would not be so pleasant; if we did not sometimes taste of adversity, prosperity would not be so welcome."

Anne Bradstreet, writer and the first notable American poet, 1612-1672
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     He said, "Doing the same thing over and over again and expecting different results is insanity." He also said, "Any intelligent fool can make things bigger, more complex, and more violent. It takes a touch of genius -- and a lot of courage -- to move in the opposite direction."

Make Some Changes
     Where are you now relative to where you want to be? Where are you headed? If you don't like where you've been, you have to think about making some changes in your life. Following are 13 stepping stones you have to weave into your sales mindset:

     * Change your attitude
     * Be self-confident
     * Be enthusiastic
     * Achieve goals
     * Manage time
     * Communicate effectively
     * Identify opportunities
     * Assess opportunities
     * Analyze behavioral styles
     * Present solutions
     * Overcome obstacles
     * Secure commitment
     * Measure results
     Do you know what it takes to become a gifted, successful, and extraordinary sales representative? It takes mastery and continuous improvement with these 13 steppingstones. You will become what you think about most.

Mindset Adjustment
     Dr. Wayne Dwyer was talking to a woman about her work. He asked her if she liked the work she was doing? She said she did but knew she would never get rich doing it. He asked her if she wanted to become rich. She said, "Of course, who doesn't." He said, "Let me see if I got this right, you want to become rich but you think it will never happen."
     Guess what? She's right, it will never happen. Not until and unless she changes her mindset -- changes how she thinks.
     You've just read 13 stepping stones you can use to build a very successful sales career. Take them. Use them. Think about them.
     When you think about it, anyone can do an Einstein - his definition of insanity. You can't do the same things over and over and expect different results.
     It's time for a change - isn't it?

     Source: Jim Meisenheimer is a former U.S. Army officer, the author of seven books and a certified speaking professional. He is the publisher of the bi-weekly newsletter, No-Brainer Selling Tips and the former vice president of sales and marketing for Baxter International.
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